The world famous American fishing brand Strike King Fishing Lures! Originally designed for Bass fishing, these lures have proved successful all over the globe for all predatory species.

Strike King Fishing Lures, one of the premiere lure manufacturers in the world boasting the most elite pro staff ever assembled. From it’s humbled beginnings in 1966, when Bill Spence purchased the Strike King Lure Company for a little under $2500.00 to becoming a major force in the fishing industry. The Strike King brand is synonymous with success both in tournament wins and with providing the average fisherman with quality lures that are of value for their hard earned dollar.

The ever growing range now includes hard baits, soft baits, wired baits, sunglesses and various other fishing tackle and accessories.